The Customer Is the Only Channel: Why a Data-First Strategy Is No Longer Optional
As customer personalization becomes more granular, one-size-fits-most assumptions are becoming […]
An Important Chinese Consumer Group: Super Mums and Dads
Parents in China are living in a different world not […]
The Hidden Value of Mystery Shoppers
Why Secret Shopper Intel Still Surpasses Customer Survey Data
Recalibrating Traditional Benchmarks of Success
Why Developing Newer and More Relevant Metrics is Mission Critical for Retailers
Exploring Universal Basic Income
How a Yang Presidency Could Impact Your Business
US-China Trade War Has Retailers Shook
How Trump’s Tariff War Threatens Retailers
Cashing in on Retail Psychology
Leveraging the ‘Why’ Behind the Buy
On the Lookout
Best practices to anticipate consumer behavior
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